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Flexible Packaging for Food

The Top Five Benefits of Flexible Packaging for Food Manufacturers

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Today, top flexible packaging companies utilize innovative technologies that will set your product line ahead of the competition. 

From stand-up pouches to folded bottom and single serve pouches, food manufacturers have many options at their fingertips. 

Just what makes flexible packaging a great choice for your product offerings? Let’s explore the top five benefits of using flexible packaging for your product distribution strategy.

Flexible Packaging for Food

Flexible packaging clearly has many benefits for companies and consumers alike. Here’s a closer look at those top five benefits of flexible packaging for food manufacturers. 

Marketing Ability

The packaging around your product may be the first impression a consumer has of your offering. Flexible packaging is conducive to endless design possibilities. It can be constructed into any shape or size, and can be created to stand up or lay flat. 

The material also acts as the perfect canvas for eye-catching graphic design. Make your product stand out with a gloss matte or soft touch finish.

The ability to make design a prominent feature of your packaging affords you better brand recognition. With the right packaging, your product will stand out on the supermarket shelf, and can increase your sales overall


One of the other endearing aspects of flexible packaging is the functional benefit for the consumer. Because the material is, for lack of a more original word, “flexible,” you can seal useful features into it, such as spouts or zip locks

A bag that you can reseal without needing a chip clip makes it easy and convenient to keep food fresh. 

Related Article: The Ultimate Guide to Choosing Food Packaging


You may be surprised to learn that the flexible packaging of today is also eco-friendly

Flexible packaging uses fewer resources to produce. Many materials used can even be recycled or reused. 

The lightweight and compact nature of flexible packages make it easier to transport more of them using less fuel. 

Cost Effectiveness

The eco-friendly attributes of flexible packaging are what make these products cost effective as well. Because less materials are needed to produce flexible packages, they cost less. 

Even a bag constructed of multilayer films will cost less, as this creates a superior barrier that protects products from environmental conditions.

You can even put more product in a flexible package versus a traditional package. This cuts back on manufacturing costs. 

Finally, it costs less to transport packages that weigh less. 

Food Preservation

Flexible packaging is designed to be airtight. This quality makes it an excellent choice for preserving the contents within. Food goods are protected from environmental elements such as moisture, temperature, sunlight, and pests. Even after opening, features like a zip lock help keep the freshness in. 

As mentioned earlier, flexible packages are quite durable, and less prone to damage. Packages that stay intact will keep the food contained fresher for much longer. 

This may go without mentioning, but food exposed to the elements can spoil easily, and tarnish the reputation of your brand. Even worse, food that’s not at its freshest can pose the risk of food-borne illness. 

Choose flexible packaging to protect your customers and your brand reputation from stale goods. 

Is Flexible Packaging Right for Your Brand?

The flexible packaging experts at Maco PKG can help you find out.  We offer custom solutions and the best advice that the industry has to offer.

Maco offers both pre-made pouches and co-packing services to allow our customers flexibility. 

Call us today at +1-315-226-1000 or request a FREE quote and we’ll get in touch with you soon.

Stand-Up Liquid Packaging That Stands Up to Extreme Temperatures

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We all know the saying “don’t judge a book by its cover.” But we also know, logically, that the literal cover of a book makes a substantial difference in the reading experience. If you don’t believe us, imagine the difference between a hard-cover and a soft-cover book. The hard-cover book protects the contents of the book far better than the measly soft-cover, and therefore the reader has a much easier and higher-quality experience using the book.

In a similar way, how you choose to package your liquid products makes a substantial difference in the quality and protection of your product, as well as your consumer’s experience and positive notions of your brand. The proper package for liquid food products ensures that the contents remain uncontaminated.

At Maco PKG, we believe stand-up liquid packaging meets this expectation. We create packages that are visually appealing and easy to use. We have over 80 years of experience in flexible packaging and offer an array of options suitable for food-based liquids including supplements, beverages, and condiments.

Benefits of Stand-Up Pouches for Liquid Packaging

As a cost-effective and efficient way to store a product, it is no wonder that stand-up pouches are a popular liquid packaging option. But using pouches for packaging liquids also protects your product from bacteria and oxidation.

Stand-up pouches are also hassle-free and appreciated by customers. Pouches create a more inviting display and are easy to store on both a store counter and in a pantry at home. The pouches pour out liquids in a clean and measurable manner when they include a spout, and zippers make them re-sealable after an initial opening, thus eliminating the need for users to find another storage option.

You can customize your pouch packaging through prints, colors, shapes, and sizes.

Benefits of Hot and Cold Liquids Packaging

At Maco PKG, we pride ourselves on using technology that can package liquids ranging in temperature from ambient to 185 degrees Fahrenheit. We even have the ability to heat bulk product up to 205 degrees before filling, when necessary.  Packaging a liquid while it is hot is important for:

o Meeting FDA regulations

o Meeting Global Food Safety Initiative regulations

o Avoiding contamination

o Reducing the risk of food safety issues related to spoilage and microbiological growth

We are also equipped to store ingredients under refrigeration while they await conversion so that your product is kept fresh.

With the ability to fill liquids from room temperature to 185 degrees, you can rest assured that your temperature-specific products will be packaged safely and accurately.

Liquid Packaging With Maco PKG

Stand-up liquid packaging is an effective way to market a product. When working with MacoPKG, it is also an efficient method, as we can meet your design and temperature needs. We are also FDA compliant and certified by the International Organization for Standardization and the Safe Quality Food Level Three.

To develop the proper packaging option for your product, our team considers specifications necessary for all the steps, from filling and shipping, to storing and selling. Contact us about your liquid packaging needs.